We are a hot destination in the Nordic part of Europe. For every 100 tourists that come to Northern Europe, 50 visit Denmark. 63% of tourists are from Germany. The goal is to increase the yearly income from tourism to 190 billion DKK by 2030.
- 250,000 people work in the tourism industry in Denmark. Generally, it is difficult for the tourism companies to fill empty positions, and that makes it hard to scale.
- The most popular attraction in Denmark is Tivoli, with 3.8 million annual visitors.
