Sales increased because of improvements in the quality of the drinks and a rising health-conscious trend. Last year, members of the Danish Brewers’ Association produced 68 types of alcohol-free beers, which included Pilsners and India Pale Ales. A non-alcoholic stout is still in the making and is highly requested by Danish consumers.
Alcohol-free beer is gaining popularity, with Danish breweries selling 11.5% more non-alcoholic beers last year compared to 2022
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